
In the world of business, I am sure there is not a Universal List of Marketing Laws; but I do have a list and for me many of these “laws” are actually myths. One of the biggest myths is that marketing “gets” you clients. Wait a minute, you say. Isn’t that what marketing is for, getting you clients. Ah, I see you have bought into the law/myth. Perhaps this myth that Marketing “gets” you clients is actually #1 on your list.